Business Ideas

The Boda Boda Business in Kenya.

Starting a Boda Boda Business.

You must be thinking of starting a boda boda business here in Kenya. It is a good idea to start one but first, you need to know the basics of starting this kind of business.

A boda boda business is a local transport service that uses motorcycles to carry passengers and their goods. They are popular in Kenya, where they are widely used by people who cannot afford cars or buses.

Boda bodas offer low-cost transportation and can be a great opportunity for entrepreneurs who want to start their own business with minimal investment and risk.

However, there are some challenges you should prepare yourself for before starting your own boda boda business in Kenya:

  • You will need to acquire a license from the government before you begin operating your business on public roads. This process can take up to six months, which means it’s important to plan ahead if this is something you’re interested in doing soon!


How to Start.

Boda boda business in Kenya is a good business to start. The reason why it is good to start this type of business is because you need not be an expert or have any experience at all to run this type of business. You will just be required to buy a motorcycle, register as a rider and provide services for clients who require such services. You can easily make money from this type of business if you are serious about it and have adequate capital to start the venture.

There are some things that must be considered before starting your own boda boda business, one of which is the cost of starting up such an enterprise in Kenya, another thing that you need to consider is where you will get customers for your services since there are so many other competitors who offer similar services as yours do but at different prices.

Another important thing that should not be overlooked when starting up your own boda boda business in Kenya is how much money can I make from my venture? Because being profitable means having more customers than those provided by others; therefore attracting more people towards using our service rather than theirs would help us maintain profitability over time because now they will keep coming back again whenever they need transportation around town without having any other options available besides ours!


A business plan on boda boda business.

A business plan is a written statement of the objectives, strategies and policies of a business. It is a roadmap for your business and it should be kept up to date. It’s important that you review it regularly and share it with key stakeholders in your team.

Before you start a boda boda business, there are several things to consider. This guide will tell you everything that you need to know about starting a boda boda business in Kenya.

  • Requirements to start a boda boda business:

To be able to start a boda boda business in Kenya, you will have to register your company with the County Registrar’s office where your company is located and also get registered with the Ministry of Industry Trade and Consumer Affairs (MITCA).


Marketing your boda boda business.

You should always be marketing your boda boda business in Kenya.

Marketing is an ongoing process and should not be done only when you have a new product or service to offer.

It’s important that you market your boda boda business in Kenya with a strategic plan, so that you don’t waste money on useless things. Your marketing strategy has to take into consideration the following:

  • The target audience of your business and where / how they use social media, newspapers and magazines etc.
  • The type of messaging (what message do I want to send) that will attract consumers to my products or services?
  • How much funds will it cost me per month for this activity?


Ensure that you have a good plan before you start your boda boda business.

You can start a boda boda business without a plan, but it is important to have one. If you don’t have a plan, then you won’t know if your business is working or not.

There are several things that should be included in a good plan:

  • How much money your business will make each month
  • How much it costs to run the business each month (e.g., rent, staff salaries)
  • How many customers/riders per day/weekend etc., which depends on how busy it will be

We hope you have enjoyed this article about boda boda business in Kenya.



Desmond Wekesa is the director of Agripreneur, with experience in new methods of farming and digital marketing. His background in digital marketing informs his mindful but competitive approach in the online-agriculture space. Desmond is fueled by his passion for understanding the best methods to network and achieve ones goals of advertising. He considers himself a ‘forever student,’ eager to both build on his knowledge in agriculture and stay in tune with the latest digital marketing strategies through continued hard work. You can email him HERE.

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